Which is the most valuable domain name? How about Gold? On the 24th and 25th of August 2010, Gold.co.uk was up to auction at the T.R.A.F.F.I.C conference live domain name auction, which takes place in Dublin, Ireland. However, the organizer wanted to keep the best at the last, they arrange the auction of Gold.co.uk at 15.00 hours on the afternoon of August 26th 2010. According to Barry Garner, Founder of Garner Media Ltd, this is first time an ultra premium name has been made available for sale in a high-profile, public venue.
The benefits of generic domain names such as Gold.co.uk including easy to remember, can help in cut backs and in advertising budgets. Try to imagine, which keywords will you use to search the information about gold? Definitely is the word “Gold”. Whoever gain the Gold.co.uk will get the instant creditability within the industry, whether they are buying scrap gold, trading in gold bullion, or setting up a jewellery shop. The reserve price for Gold.co.uk is in excess of 100,000 Euro.
Who says that only .com domains are worth the money?


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