There was many changes in 2009, google specially made many differences in they search engine. Microsoft and Yahoo signed search deal, Bing got launched.
1. Local search got listed
- now you can optimize for local searches, like searches from specific country or specific city, like plumber in New York city.
2. Google Map Results
- google map now opens first when searching for specific place, like Pizza restaurant in New York city, on top it will be google map with the address, phone number and location of all Pizza restaurants in NY city
3. Personalizes search
- search got personal as well. Example, if you search for humor videos and often you click htportal.org then htportal.org will be on top of your searches
4. Now you can use JavaScript
5. Flash is no longer taboo
6. xhtml and HTML 5
7. Content duplication issues
Duplicate content is not welcomed by google, but sometimes you must have duplicate content, now you can use rel=”canonical” link element and not get penalized
8. Content variety
Content was king for google, but today google search trough images, videos and other media.
9. Get ready for Link trade penalty
- you scratch my back, i scratch your back is no longer working. You will get penalized for link exchange.
10 . SEO automation tools, Time to bid farewell
- cheap SEO experts have no value, they are working automatically and that don’t work anymore, SEO experts need to be creative and those SEO Experts cost money.
Do you think there are some missing important SEO changes in 2009? Please write a comment.
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